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Better advice at a different price

Canecto is designed for business owners that want to grow their online business in a data-driven manner. Without doing web analytic themselves or having an agency to do the job.

The smart way of not doing analytics

You do web analytics to make your business better. The analytics findings give you confidence in making the right business choices. This makes you efficient, saves money and lets you run your business more professionally. So you need analytics to make the right decisions.

Canecto does analytics different than anyone else. We are not a tool or an agency. We are a digital hybrid of the two worlds. Our product is based upon advanced AI and this makes it possible to automate the creation of web analytics findings.

Our system automates the part of the process that involves collecting, analyzing and prioritizing what is important for your business. This is all done automatically for you.


This means that we can present you with a report that is written in a business style manner. The report is designed with a focus on which actions are the best for you to take to make your website better support your business.

Get a 360 degrees view of your online business

You will get a 360 degrees review of your sites performance that lets you know what opportunities you have to boost your online business. You will know this in three different ways:


– Performance: Basis statistic on your site’s performance

– Improvement areas: Advice on your best site improvement options

– Conversion: Suggestions on how to increase the number of conversions


Know the performance of all your site elements in one report

The review report includes all elements of your online business in one comparable report:

– Traffic
– Social Media
– Remarketing
– Content performance
– User flows and journeys
– User Experience components

The report will let you understand how the elements work for your site, and it will suggest you the best areas for you to improve and where to put your efforts.


Work with a single report

You can get a report as a one-time analysis of your site. This is an excellent choice if your goal is to get an understanding of how your website is performing, so you do the improvement yourself in a way that fits your time and ambitions.

Business improvements as a process

For most people, Improving your site is a process that evolves over time. You make changes, evaluate the effect and select your next focus area. We have two services that fit such an approach:

90 days of site improvement

This service includes three monthly reports and a Skype meeting with us. On the meeting, we will go through the findings of your first report and together identify which areas you need to focus on improving first.

One year sites improvement

This service gives you the option of having us as a long term partner in your site development process. Over one year, you will get a report every month and three Skype sessions where we set goals for your online business and follows up on your progress.

Our story

Canecto was founded in 2017 by Per Damgaard and Per Mikkelsen in Copenhagen Denmark. We have both been working together in the same company before we started Canecto.

We started Canecto to try to solve the frustration we both had the of not getting value out of the analytics solutions that we had access to.

We also knew that the new AI technologies that were getting available could do analytics in a better way. Because they could be used to understand what elements on a site that makes a user make the decisions that they do, we also knew that knowing this could enable a much more rich understanding of how a website could be improved.

The only problem, no one has ever done this before. But, we made a prototype to see if you could use AI to explain user behaviour. We could, and we then build the software.

The product was created at the Technical University of Denmark in Copenhagen using some of the most skilful young data scientists.

It took us 18 months, and in the process, we made three different versions of the software. We got feedback and data from more than 1000 websites to get to where we are today.

Now we did manage to create a solution that has automated the web analytics based upon insights in the user’s behaviour. Just like we set out to do.

We are very proud of what we have created. Because we know that what we have made is the first of a new generation of web analytics tools that will change the way web analytics is done forever. We know this because we see so much unreleased potential in what the technology can be made to do for the site owners.

The technology makes us different

The products and service that we provide are unique to us. No one else in the world makes the kind of report that we offer as an automated service. This is because we use technology in a different way than conventional web analytics does.

For the last 15 years, all analytics tools have been made using the same core technological approach. It is called descriptive analytics. This means that an analytics application presented data to a person who then – based upon his analytics knowledge could make sense of it. The core problems with such an approach is that:


• It takes time (and that makes it expensive)
• It requires human expert knowledge
• There is a great room for interpretation – and errors


Caneto uses Artifical Intelligence to solve the same problem: Understading how to improve a websites business performance. Our use of technology makes it possible for us to overcome those issues.

Our AI looks for patterns in user behaviour and identifies the trends that can explain the user’s response the best.

A conventional web analytics approach might observe that most converting users were users who came from Social Media channels. So the recommendation would be; do more Social Media.

Our approach looks for patterns and base the advice on this. It could be that converting users converted because they all visited a single page, and that action made them convert no matter if they came from Social Media or not. So the recommendation would be to focus on getting users to that page because that is the actual key to boosting your site’s conversions.

Canecto holds a patent on the way our technology works.

Get your findings in a report

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David Hansen
Canecto really exceeded my expectations. It quickly became clear that I could never have made these findings myself. It goes a level deeper than your usual analytics.

— David Hansen

Client consultant, Webhunters

Anette Petesen
I really appreciate how easy it’s become for me to utilize my own data. It’s idiot proof because it's so tangible and hands-on.

— Anette Petesen

CMO, Studio 12

Ruth Johansen
I get the growth reports weekly and I have since improved my conversions by nearly 20%.

— Ruth Johansen

Marketing Manager, Skovhuggerne

A global phenomenon

Do like professionals in more than 60 countries & join the growth journey

Great products deserve great prices

One-time analysis of your site

$ 49

For one report

  • 20 Page analysis of your sites performance

90 days site improvements

$ 99

for all three months

  • 20 Page analysis of your sites performance
  • One report per month in three months
  • 1 Skype site delvelopment session
  • Advice on site improvement actions

One years site improvement

$ 199

per year

  • 20 Page analysis of your sites performance
  • One report per month in 12 months
  • 3 Skype site delvelopment sessions
  • Advice on site improvement actions

Money Back Guarantee

We are confident in knowing that any of the three options will help you understand how to boost your site’s performance. If you for any reason find that we are not a fit for you then we will give your money back any time in the first 30 days of using Canecto. No questions asked.

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